Email marketing · Comparison

GetResponse vs Brevo: contacts, sending volume, and channels

The biggest difference is not a single feature. GetResponse's standard pricing grows with list size and plan capability, while Brevo puts monthly sending volume at the center of its marketing plans.

Editorial note: We have no affiliate relationship with either provider. Links are direct and do not earn us a commission. Facts were checked on August 31, 2026.

The short answer

  • Choose Brevo if you keep many contacts but email them selectively, or want email, SMS, and WhatsApp campaigns in one marketing platform.
  • Choose GetResponse if list-based email automation, landing pages, webinars, or creator products form a connected funnel.
  • Model actual volume before choosing: contact count and monthly sends can lead to very different bills.

Two different cost drivers

GetResponse's published pricing varies by plan and contact tier. A team pays more as its list grows and when it moves from Starter to Marketer or Creator.

Brevo's marketing platform is organized around monthly email volume and plan capability. Its official product page lists a free plan with up to 300 emails per day. Paid pricing and channel costs vary, so model the number of messages—not only the number of stored contacts.

A 20,000-contact database emailed twice a month is economically different from a 2,000-contact list receiving daily campaigns. Calculate both scenarios before comparing checkout prices.

Where each product fits

Brevo: multichannel customer engagement

Brevo positions its platform around email, SMS, WhatsApp, automation, CRM, live chat, and transactional messaging. It deserves a closer look when marketing and operational messages need to share a broader customer platform.

GetResponse: email-led funnels and creator workflows

GetResponse combines email marketing with landing pages, ecommerce automation, webinars, courses, and paid newsletters across its plans. It is the clearer comparison when the buying decision starts with an email-led acquisition or education funnel.

Questions to answer in a trial

  1. How many contacts will you store, and how many emails will you send each month?
  2. Do transactional and marketing messages need to live in the same vendor?
  3. Which automation conditions are essential rather than merely attractive?
  4. Will you actually use SMS, WhatsApp, webinars, or course tools?
  5. What will the same workload cost after one year of growth?

Check the current plans

Confirm regional pricing, taxes, message allowances, and add-ons directly with each provider.

View Brevo pricing View GetResponse pricing

Sources

Published: August 31, 2026 · Last fact-check: August 31, 2026